
We've launched the special site for the "Business Model 3.0 Encyclopedia" recruiting event.
Visit the event site (register here)
A joint recruiting event born from a book
In January 2026, ZUKAI published "Business Model 3.0 Encyclopedia" (KADOKAWA). Across five axes—economy, society, creativity, co-creation, and adaptability—it explores what businesses of the coming era can look like through 50 case studies.
The idea for this joint recruiting event came up at the publication party afterward: "What if the companies featured in the book held a joint recruiting event together?"
Creating a place to choose a company by its purpose
In hiring, choosing a company because you resonate with how its business works and what it stands for is still not the norm. Conditions such as industry, role, and salary come first, and what the company actually thinks and does tends to be learned only later.
Can we reverse that order? Can we create a place where you hear each company's purpose and business model first, and then decide whether to apply? That is the idea behind this event.
Six companies that embody "Business Model 3.0," featured in the book, gather for one night only. Speakers from each company (founders, business leads, HR staff, and others) will talk about the background and purpose of their work in their own words.
Participating companies (6)
- Marui Group Co., Ltd.
- Mother House Co., Ltd.
- find Inc.
- BIOTA Inc.
- CNC Inc.
- Community Drive (general incorporated association)
They vary widely in industry and size, but all share one thing: changing society through their business. Because you can compare several companies in a single evening, it's a good fit for people in the early stages of a job change, or students who want to broaden their options.
Event details
| Item | Details |
|---|---|
| Date & time | July 29, 2026 (Wed) 17:00–20:00 (reception from 16:30) |
| Venue | "Kyoso LOUNGE," 9F, Marui Group HQ (nearest: North Exit of Nakano Station, JR / Tokyo Metro) |
| Admission | ¥1,000 (students ¥300) |
| Organizer | ZUKAI Inc. |
| Venue provided by | Marui Group Co., Ltd. |
| Media sponsor | WORK for GOOD |
If you'd like to find a company that "clicks" with you through how its business works and what it stands for, we hope to see you there.
