We published the full text of the book Business Model 2.0 Visual Guide (KADOKAWA) for free on note ahead of its release. It went up on September 12, 2018, the day pre-orders opened; the book goes on sale on September 29.

Business Model 2.0 Visual Guide lying on a tree stump. The cover reads "100 remarkable mechanisms you can understand just by looking."

What we published

All 100 business model diagrams in the book, with their commentary. The whole book can be read from start to finish in a single article.

A picture with a large "100" over rows of business model diagrams.

Why

This book grew out of a single note article: "10 business models that impressed me in the second half of 2017," published in November 2017. To thank the people who found it through the internet, we made the full text readable before the book went on sale.

Renamed the Business Diagram Lab

On the same day, the Business Model Diagram Production Committee was renamed the Business Diagram Lab.

Overview

  • Full text published and pre-orders opened: September 12, 2018
  • On sale: September 29, 2018
  • Publisher: KADOKAWA
  • Contents: 100 business model diagrams with commentary