On March 11, 2026, we held the launch event for "Business Model 3.0 Visual Guide" (KADOKAWA) at CasaZizo in Gaienmae, Tokyo.

Thirty-seven people came, from 18 of the companies and organizations featured in the book and from the "Business Model 3.0 Visual Guide editorial team" that took part in making it.

What kind of gathering it was

The book was made through interviews with and fact-checking by the featured companies and organizations, and through joint work with the editorial team. Until the book was finished, the featured companies had no occasion to meet one another.

So we made it a gathering for the people involved to meet each other, not a session to explain the book. It was invitation-only, limited to people from the featured companies, the editorial team, the publisher and the book designers. The evening centered on self-introductions and conversation, and ended with a group photo.

As the date was March 11, the anniversary of the 2011 earthquake, we held a moment of silence.

What came out of it

After the event, a plan for a joint recruiting event by the featured companies got under way. We prepared it together with companies that showed interest at the launch event, and held it on July 29, 2026.

Event details

  • Date: Wednesday, March 11, 2026, 19:00–21:00
  • Venue: CasaZizo (Gaienmae, Tokyo)
  • Organizer: ZUKAI Inc.
  • Attendance: 37 people (18 featured companies and organizations, the editorial team and others)

About the book